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$389,900
9 44th St., Unit 108 SOLD!!!

$665,900
6009 Pleasure Avenue North Unit SOLD!!

$665,900
6009 Pleasure, South SOLD!!!

$435,000
9 44th St., Unit 207 SOLD!!

$579,900
17 42nd St., #5
Rental Search Sale Listings E.R.S. Signature Homes

Maggie Sgalio
Broker Associate

Maggie@SeaIsle.com

1-800-SEA-ISLE
609-236-2206
609-675-6574 cell
609-263-4215
 
EXCITING NEWS !!
Sofroney Real Estate, the oldest real estate office in Sea Isle City has merged our business with Coldwell Banker Laricks. Maggie Sgalio, Broker and Owner of Sofroney Real Estate and Don and Dustin Laricks of Coldwell Banker Laricks are all anticipating continued excellent customer service for all of our clients and friends. Now all of our clients will have the two oldest and most established offices working for them! Of course you can still reach us at our same phone numbers, 1-800-SEA-ISLE, 609-263-2206 or 609-675-6574. We look forward to hearing from you. Stop in to see our beautiful office at Coldwell Banker Laricks, 4110 Landis Ave., Sea Isle City.

Sea Isle City Blog  
SOFRONEY REAL ESTATE - NOW COLDWELL BANKER LARICKS - Saturday, September 04, 2010
 
Hi, Welcome to my site! Sofroney Real Estate, the oldest real estate office in Sea Isle City merged in March with Coldwell Banker Laricks. I, Maggie Sgalio, Broker and Owner of Sofroney Real Estate since 1987 am now working with my clients from the beautiful state-of-the-art Laricks building at 4110 Landis Avenue in Sea Isle. You can reach me at 609-263-2206 or 1-800-SEA-ISLE (1-800-732-4753). I will be most happy to help you buy or sell your beach house, find a summer rental or assist you in renting your beach house. Feel free to call if you have any questions at all. Enjoy the rest of your summer!
   

September Events - Friday, August 27, 2010
 
EVENTS IN SEA ISLE CITY
September, 2010

STRATHMERE ENSEMBLE CONCERT

September 5, 2010, 4:00 pm
United Methodist Church – JFK Blvd. & Park Road
Info: (609) 263-6185

PATRIOT DAY CEREMONY

September 11, 2010, 9:30 am
Veterans Park – JFK Blvd. & Landis Ave.
Info: (609) 263-4461 Ext. 245

FALL FAMILY FESTIVAL WEEKEND

JFK Blvd. & The Promenade
September 18, 2010:
Sand Sculpting Demonstration/Contest 9:00 am – 12:00 pm
Seaside Vendor Market & Food Court 9:00 am – 4:00 pm (Rain or Shine)
Children’s Activities & Live Music 11:00 am – 3:00 pm
Dance Party 7:00 pm
Info: (609) 263-8687
September 19, 2010:
7th Annual Gerard Desiderio Antique Auto Show
9:00 am Registration, 1:00 pm Awards, 1:30 pm Parade
Info: (973) 563-0254
Free Guided Historical Trolley Tours & Live Music 10:30 am – 12:30 pm

LaCOSTA & KIX McNUTLEY’S IRISH FESTIVAL WEEKEND

September 24 - 26, 2010
Irish Bands, Craft & Food Vendors, Irish Dancers
Friday 4:00 – 10:00 pm, Saturday 10:00 am – 8:00 pm, Sunday 10:00 am – 4:00 pm
JFK Blvd. & Landis Ave.
Info: (609) 263-3756

AEROBICS

Mondays, Wednesdays & Fridays - Adults, 9:00 a.m. @ Community Lodge, $5/class or $40/10
session pass

YOGAFIT

Mondays & Fridays @ 7:30 a.m., Wednesdays @ 7:00 p.m., $10/class

Info: (609) 602-3398 or www.njbeachYOGA.com

SENIOR CITIZENS SIT & BE FIT

Wednesdays & Fridays, 2:15 – 3:00 p.m. @ Community Lodge, No fee


Weekly Events - Wednesday, August 18, 2010
 
EVENTS IN SEA ISLE CITY - AUGUST 24 - 31, 2010

MOVIE NIGHTS

Tuesday, August 24th – Up
Thursday, August 26th – Bedtime Stories
Tuesday, August 31st – The Princess and The Frog (last movie night)
Dusk @ Excursion Park – JFK Blvd. & Pleasure Ave.
Info: (609) 263-8687

FAMILY NIGHT DANCE PARTIES

Wednesdays, 7:30 pm (ends 8/25/10), JFK Blvd. & the Promenade
Info: (609) 263-8687

SUMMER CONCERTS – (last summer concert)

Monday, August 30, 2010, 7:30 pm – TIDAL WAVE BAND (Rock N Roll)
JFK Blvd. & the Promenade
Info: (609) 263-8687

SEA ISLE REVITALIZATION CRAFT & FARMERS MARKET

Tuesdays (ends 8/31/10), 8:00 am – 1:00 pm, JFK Blvd. & Pleasure Ave.
Info: (609) 271-8989

ENVIRONMENTAL COMMISSION GUIDED BEACHCOMBING

Tuesdays & Thursdays (ends 8/31/10), 10:00 – 11:00 am, Adults $1, Children
$.50
Tuesdays: 29th Street & the Promenade, Thursdays: 94th Street & TI Waterfront Park
Pavilion
Info: (609) 263-9643

ZOGFIT WOMEN’S FITNESS & BEACH BOOT CAMP CLASSES

Info: Cheryl Herzog (609) 263-9023, www.trainwithcheryl.com

Mondays, Wednesdays & Fridays - Adults, 9:00 a.m. @ Community Lodge, $5/class or $40/10
session pass

Mondays & Fridays @ 7:30 a.m., Wednesdays @ 7:00 p.m., $10/class
Info: (609) 602-3398 or www.njbeachYOGA.com

SENIOR CITIZENS SIT & BE FIT

Wednesdays & Fridays, 2:15 – 3:00 p.m. @ Community Lodge, No fee.


Busch's Restaurant News - Tuesday, August 17, 2010
 

Landmark Sea Isle City restaurant Busch's likely to stay open after deal falls through


By BRIAN IANIERI, Staff Writer | Posted: Tuesday, August 17, 2010
Atlantic City Press

Busch’s Seafood Restaurant, a landmark establishment in Sea Isle City, planned to close and sell but the buyer, 86th Street Development Co., backed out.



A deal to purchase the Sea Isle City landmark seafood restaurant Busch's and turn it into a blocklong complex of condominiums and eateries has fallen through.

"Ding dong the deal is dead," Busch's owner and chef Al Schettig said Monday. "We'll probably be operating next year same as this year unless another buyer comes by that can deliver."

Schettig said the buyer recently backed out of a deal to purchase the property and redevelop it.

The 450-seat restaurant at 87th and Landis Avenue opened in 1882 as a hotel and has been a family-owned restaurant in the southern end of Sea Isle City for nearly a century.

The 86th Street Development Company LLC had approached the restaurant with an offer to buy, making plans to demolish the structure and build a city-block-wide complex of several new restaurants and 13 condominiums above them.

Chris Glancey, a local businessman and one of the principals of 86th Street Development, said he could not find replacement restaurants to fill the retail space and had to pass on the deal.

"With the current economic climate, restaurateurs are very reluctant to open," he said.

"I don't want to leave empty commercial space," he said. "That's no benefit to anybody."

Glancey maintained hopes the property would eventually be redeveloped by someone - even potentially his company - when the economy rebounds.

"It's definitely going to get redone in the next couple of years," he said. "It's a great location and it just needs to find some people to run some restaurants."

Meanwhile, Schettig said the seasonal restaurant will continue to operate and will most likely reopen next year. Busch's had planned to stay in business in Sea Isle City by opening a take-out seafood place nearby.

The future of that operation - and of the restaurant itself - are still to be determined.

"We're not really disappointed, we're neutral," Schettig said. "I guess in some mild form we were making other plans. We were still going to work with Busch's take-out markets and that's still a continuing possibility. Exactly how we feel is basically this deal wasn't meant to be and there will be another one in the future. And we have such a strong business and a loyalty of customers, most of them will probably be happy."

The restaurant is closed on Mondays. But business has been good this year, said Schettig, who sold more than 100 gallons of she-crab soup on Sunday.

One of the concerns of Busch's was upkeep and upcoming repairs of the large restaurant, which is open 99 days of the year.

Schettig said the restaurant would look for ways to fix and patch up the building until another buyer comes along.

"The world of business has its ups and downs. Deals are off and on. It's just part of life," he said.

Schettig said he was still on good terms with the former potential buyers.

"We accepted their backing out," he said. "They called us and said we can't go forward."

George Busch - a relative to Schettig's wife, Kim - opened Busch's in 1882 as a hotel. Busch's established the restaurant in 1912.

The black-and-white building is a landmark for those crossing into Sea Isle City from Avalon.

Rebuilding at the site drew attention from developers after Sea Isle City Council in 2008 changed zoning regulations that allowed more residential units above businesses in order to keep the town's business district intact while adding residential space.

The change meant about 10 more residences could be built above the commercial units.

Sea Isle City Mayor Leonard Desiderio said the restaurant remaining open will likely be happy news for loyal patrons of the establishment, but may be disappointing for the seller and the former buyer.

"It's a shame it's not going through because I know both sides were excited about it," he said.

   

City Events August 8th to the 16th - Friday, August 06, 2010
 
Monday, August 9TH, 7:30 pm, JFK Blvd. & the Promenade, Info: (609) 263-8687

Tuesdays, 8:00 am – 1:00 pm, JFK Blvd. & Pleasure Ave., Info: (609) 271-8989

Tuesdays & Thursdays, 10:00 – 11:00 am, Adults $1, Children $.50
Tuesdays: 29th Street & the Promenade, Thursdays: 94th Street & TI Waterfront Park
Pavilion
Info: (609) 263-9643

Tuesday, August 10th – The Spy Next Door, Thursday, August 12th – Bandslam
Dusk @ Excursion Park – JFK Blvd. & Pleasure Ave.
Info: (609) 263-8687

August 9 – 13, 2010, 9:00 am – 12:00 pm, Ages 7 – 17, $225, Dealy Field
Info: (610) 873-9910

August 10 – 12, 2010, 4:45 – 7:00 pm, Ages 6 – 16, $65, Dealy Field Tennis
Courts
Info: (609) 263-0050

Wednesdays, 7:30 pm, JFK Blvd. & the Promenade, Info: (609) 263-8687

MOVIE NIGHTS

AEROBICS

TENNIS MINI CLINIC

August 14, 2010, 10:00 am, Dealy Field
Info: www.seaislewiffclassic.com

FAMILY NIGHT DANCE PARTIES

EVENTS IN SEA ISLE CITY - AUGUST 9 - 15, 2010

SUMMER CONCERTS – HAWKINS ROAD (DANCE MUSIC)

SEA ISLE REVITALIZATION CRAFT & FARMERS MARKET

ENVIRONMENTAL COMMISSION GUIDED BEACHCOMBING

GIRLS LACROSSE CAMP – LACROSSE EVOLUTION

AUTISM SPEAKS – SIC WIFFLE CLASSIC FUNDRAISER

CAPT. BILL GALLAGHER 10 MILE ISLAND RUN

August 14, 2010, 5:30 pm, 44th Street & the Promenade
Info: (609) 263- 3655

ZOGFIT WOMEN’S FITNESS & BEACH BOOT CAMP CLASSES

Info: Cheryl Herzog (609) 263-9023, www.trainwithcheryl.com

Mondays, Wednesdays & Fridays - Adults, 9:00 a.m. @ Community Lodge, $5/class or $40/10
session pass

YOGAFIT

SENIOR CITIZENS SIT & BE FIT

Mondays & Fridays @ 7:30 a.m., Wednesdays @ 7:00 p.m., $10/class
Info: (609) 602-3398 or www.njbeachYOGA.com

Wednesdays & Fridays, 2:15 – 3:00 p.m. @ Community Lodge, No fee

Submitted by the Sea Isle City Department of Community Services
*VISIT THE SEA ISLE CITY WEBSITE AT www.seaislecitynj.us *



City Events - July 26 - August 1, 2010 - Wednesday, July 21, 2010
 
EVENTS IN SEA ISLE CITY - July 26 – AUGUST 1, 2010
SUMMER CONCERTS – STAR BAND (TOP 40’S)
Monday, July 26th, 7:30 pm, JFK Blvd. & the Promenade, Info: (609) 263-8687
SEA ISLE REVITALIZATION CRAFT & FARMERS MARKET
Tuesdays, 8:00 am – 1:00 pm, JFK Blvd. & Pleasure Ave., Info: (609) 271-8989
ENVIRONMENTAL COMMISSION GUIDED BEACHCOMBING
Tuesdays & Thursdays, 10:00 – 11:00 am, Adults $1, Children $.50
Tuesdays: 29th Street & the Promenade, Thursdays: 94th Street & TI Waterfront Park
Pavilion
Info: (609) 263-9643
SHORE SPORTS CAMP
July 26 – 30, 2010, 9:00 am – 12:00 pm, Dealy Field, Ages 6 – 14, $130
Info: (610) 527-1829
MOVIE NIGHTS
– Planet 51, Thursday, July 29th – Imagine That
Dusk @ Excursion Park – JFK Blvd. & Pleasure Ave.
Info: (609) 263-8687
SAT MATH CAMP
July 28 – 30, 2010, High School Students, 10:45 am – 1:45 pm, $195 /session + $95
books
Info: www.ACEtheSATworkshop.com
CMC BAR FOUNDATION 12TH ANNUAL RACE JUDICATA 5K RUN/1K WALK
July 30, 2010 (Rain Date: July 31), Registration 5:00 pm, Run 6:30 pm, JFK Blvd. & the
Beach
Info: (609) 463-0313
AMERICAN NATIONAL RUGBY LEAGUE – WAR AT THE SHORE
July 31, 2010, 9:00 am, Dealy Field, Pre-registration & fee, Info: (610) 331-6166
FAMILY NIGHT DANCE PARTIES
Wednesdays, 7:30 pm, JFK Blvd. & the Promenade, Info: (609) 263-8687
ZOGFIT WOMEN’S FITNESS & BEACH BOOT CAMP CLASSES
Info: Cheryl Herzog (609) 263-9023, www.trainwithcheryl.com
AEROBICS
Mondays, Wednesdays & Fridays - Adults, 9:00 a.m. @ Community Lodge, $5/class or $40/10
session pass
YOGAFIT
Mondays & Fridays @ 7:30 a.m., Wednesdays @ 7:00 p.m., $10/class
Info: (609) 602-3398 or www.njbeachYOGA.com
SENIOR CITIZENS SIT & BE FIT
Wednesdays & Fridays, 2:15 – 3:00 p.m. @ Community Lodge, No fee


City update 7.21.2010 - Wednesday, July 21, 2010
 
At the July 27, 2010 Sea Isle City Council meeting, Engineering Design Associates, P.A. and the Beach to Bay Steering Committee will be presenting the conceptual plans for the Excursion Park/Promenade/Street End project at 10:00AM in Council Chambers located at 233 JFK Blvd.
Reminder from City Hall: 3rd quarter property tax bills are due August 1, 2010. Pay at City Hall, Monday through Friday from 9:00AM - 4:00PM. Payments must be received by August 10th to avoid interest charges.
The Sea Isle City Beach Patrol is reporting dangerous shorebreak. Shorebreak becomes dangerous when waves break in shallow water and cause swimmers to hit bottom. Striking the head can cause spinal cord injury. The Beach Patrol cautions bathers that serious injuries can occur even in small surf. If In Doubt, Don't Go Out!
The Sea Isle City Police Department and Fire Department asks all property owners to check their smoke and carbon monoxide detectors. Instructions for care of these devises, call for regular cleaning by vacuuming over and around the alarm units. Check batteries according the manufacturer recommendation. If you cannot find an instruction sheet, you can go online to the manufacture's website and obtain care and maintenance instructions.
The Cape May County Department of Health is launching a free prescription drug card for County residents. Any resident of Cape May County can use the Cape May County Rx Card and save up to 75% on prescription medications. The Rx card is available to all Cape May County residents, regardless of income, age, or insurance status. The Rx card is available at the Department of Health, located at 6 Moore Road in Cape May Court House and at area libraries. County residents can also download a free card, search drug pricing and locate participating pharmacies at www.cmchealth.net .
For additional information please visit our website at www.seaislecitynj.us or call the Department of Community Services at 609 263-0050 or 609 263-8687.

   

What's New in Town - Wednesday, July 21, 2010
 


What's New


South Jersey Magazine's Best of the Shore 2010 Recipients - Tuesday, July 06, 2010
July 6, 2010; the following Sea Isle City programs, facilities, restaurants, establishments and retail stores were named Best of the Shore 2010, from South Jersey Magazine: YogaFit, Skimmer Weekend Festival, Terrific Tuesdays, Veterans Memorial Park, Gillian's Funland, Rick's Breakfast House, Busch's Seafood Restaurant, Braca Cafe, Marita's Homemade Ice Cream, Bubba Dogs', The Ocean Drive and Haven. For details, visit South Jersey Magazine at www.SouthJersey.com volume 7 issue 3.


More than a Dozen New Businesses have Opened for the 2010 Summer Season - Monday, July 05, 2010
July 5, 2010; more than a dozen new businesses have opened for the summer of 2010. The new buildings and businesses are the result of an effort started several years ago to revitalize the City's business district by requiring commercial development on the first floor with expanded residential units above. The growth of new businesses is expected to continue as several property owners have already started the process of replacing existing buildings with modern, more accessible buildings, featuring retail enterprises on the first floor and residential units on the floors above.


Sea Isle City Summer Trolley - Friday, July 02, 2010
July 2, 2010; The Sea Isle City summer trolley will run from 4:00PM - 11:00PM commencing July 2, 2010 through September 6, 2010. The route of travel is on Landis Avenue from 29th Street to 94th Street and JFK Blvd from the Beach to the Bay. To determine when the trolley will be near your location, contact the driver by calling 609 846-4897. The cost is $1.00 per passenger.

South End Beach Fill Project Completed - Sunday, June 13, 2010
June 13, 2010; Great Lakes Dredging Company completed beach fill operations. Beaches from 73rd Street - 94th Street received 800,000 cubic yards of sand and now are open to the public. The total project cost 6.6 million dollars, with the State of New Jersey committing to pay 75% and the City of Sea Isle City responsible for paying the remaining 25% of the total cost. Expect to see equipment clean up and de-mobilization over the next few days.




CMC Library, Sea Isle City Branch Groundbreaking - Tuesday, June 01, 2010
June 1, 2010; groundbreaking for the CMC Library, Sea Isle City Branch was held in Sea Isle City at 48th and Central Avenue on Tuesday June 1, 2010 at 2:00pm. Construction is expected to start mid-June with an anticipated completion date of June 10, 2011. The new two story facility is 13,583 square feet with two exterior decks totaling 1,380 square feet.


CMC Library, Sea Isle City Branch - Tuesday, May 25, 2010
May 25, 2010; the County of Cape May County awarded the contract to construct the CMC Library, Sea Isle City Branch to Martell Construction Company, Inc., from Penns Grove, NJ, in the amount of $5,518,000.00.


State to Subsidize Beach Fill Project - Tuesday, May 11, 2010
May 11, 2010; Mayor Desiderio announced the State has committed to paying 75% of up to 6.6 million dollars for beach fill, which includes the original base bid amount of 5.9 million dollars for 700,000 cubic yards of sand plus another $700,000.00 for an additional 100,000 cubic yards of sand.





Mayor's Message - Tuesday, July 20, 2010
 


Mayor Leonard C. Desiderio
mayorlen@seaislecitynj.us
(609) 263-4461 ext. 245


Summer is heating up in Sea Isle City with plenty of family-friendly activities, beautiful beaches and exciting nightlife. We welcome all our friends and visitors to another perfect summer season. No matter what you're interested in, we have it here, in Sea Isle City.

Our weekly activities will begin the week of June 27th with Concert Nights every Monday, Movie Nights every Tuesday and Thursday and Family Dance Parties every Wednesday night. Terrific Tuesdays start June 22nd, and feature the popular Farmers Market, which now includes a Crafters Fair and in the evening artist's will exhibit their work at Artists on Landis. Guided beachcombing, a favorite of young children to older grandparents, begins June 22nd and are given every Tuesday and Thursday.

Perhaps you're looking for some athletic activities. We have plenty! Join in one of the many walkathons or runs, practice your skills in the summer basketball league, or learn some new tricks at one of the numerous camps and clinics offered. If you're more of a spectator, enjoy watching the surfing and skateboarding competitions, the exciting mascot races or maybe some Rugby with the War at the Shore Competition.

If you're looking for family-friendly activities, don't miss Sara the Turtle Festival, Paws on the Promenade, or National Night Out. Head over to Gillian's Funland of Sea Isle City for some rides, take a trolley ride through town, and be dazzled by the Fourth of July Fireworks.

After a relaxing day at one of our beautiful beaches, find night life that abounds in Sea Isle with great restaurants and live bands at hot spots from one end of town to the other. Sea Isle has something for everyone.

Leonard C. Desiderio
Mayor


Beach Replenishment - Tuesday, June 15, 2010
 



SOUTH END BEACH FILL PROJECT COMPLETED:
Great Lakes Dredging Company completed beach fill operations on Sunday June 13, 2010. Beaches from 73rd Street - 94th Street received 800,000 cubic yards of sand and are now open to the public. The total project cost 6.6 million dollars, with the State of New Jersey committing to pay 75% and the City of Sea Isle City responsible for paying the remaining 25% of the total cost Expect to see equipment clean up and de-mobilization over the next few days.

   

Beach Replenishment - Saturday, May 15, 2010
 

By BRIAN IANIERI Staff Writer | Posted: Friday, May 14, 2010 |



Two dredges will be used simultaneously to pump 1.2 million cubic yards of sand on storm-battered beaches in Sea Isle City and Avalon.

After losing a highly publicized coin flip involving both municipalities' mayors, Sea Isle City expected to follow Avalon and anticipated its beachfill would conclude shortly before the Fourth of July weekend.

But to meet a June 30 contract deadline, Illinois-based Great Lakes Dredge & Dock Co. is doubling its efforts and starting in both municipalities at the same time with two dredges, Sea Isle City officials said Friday.

The dredges will take sand from Townsends Inlet, sending 700,000 cubic yards to Sea Isle City's southern end and 500,000 cubic yards to Avalon's northern end.

The seaside municipalities partnered for a $10.4 million project to restock stretches of eroded shoreline. Earlier this week, the state agreed to fund 75 percent of the costs.

By contract, the work had to be finished by the end of June or the company would face fines. Delays could have meant work would take place during the busiest of times for a New Jersey shore town - the Fourth of July.

"You know what? That would be a nightmare with a capital N," Sea Isle Mayor Leonard Desiderio said.

A representative of Great Lakes Dredge & Dock could not be reached Friday.

Sea Isle City real estate agent Barbara Boeshe said the announcement Friday came as a relief. She had notified summer renters from 73rd to 93rd streets about the beachfill and the pipes or machinery that may accompany it temporarily.

As of yet, no one has backed out of a summer rental because of the beachfill, but moving the completion date up several weeks makes a world of difference, she said.

"It makes everything a whole lot easier. Not as many people are renting in June because of the snow days (for schools)," Boeshe said.

Avalon and Sea Isle City partnered on the project to split the nearly $2 million dredge mobilization cost and said they would use local funds because their beaches were in dire need of replenishment.

A dredge works like a huge vacuum cleaner. It churns sand from the ocean floor and sucks it through long tubes, where the sand is pumped onto beaches and graded to make them smooth and even.

On Tuesday, the state Department of Environmental Protection's Bureau of Coastal Engineering informed the municipalities that the state would cover 75 percent of the project's costs.

On April 21, both municipalities found a way to get some publicity out of their beachfills by flipping coins on the Townsends Inlet Bridge to determine who would go first. The dredge company indicated either one was fine with it.

Avalon Mayor Martin Pagliughi won the flip, although both mayors indicated they were glad the beachfills would be completed by summer.

Desiderio, who later joked the wind was blowing from Avalon the day of the coin flip, said Friday it seems Sea Isle City did not lose the toss after all.

"It looks like that coin fell on its side," Sea Isle City Administrator George Savastano said.

Contact Brian Ianieri:

609-463-6713

BIanieri@pressofac.com



Rumor officially false: No ‘Jersey Shore’ in SIC! - Friday, January 22, 2010
 
Sea Isle City had a real situation on its hands Thursday. Or make that a fake situation.

Rumors were flying around town and around cyberspace that the bad boys and girls of MTV’s hit show “Jersey Shore” were set to take their act south from Seaside Heights after that night’s season finale and set up shop in Sea Isle next summer for another run of shows. The people of Sea Isle — year-round population 2,909 — weren’t happy with that idea, and they were letting their leaders know it.

With calls and e-mails flooding City Hall, the mayor of the Cape May County city had to take the rare step of issuing an official statement denying a rumor. Mayor Leonard Desiderio said nobody from the network or show had contacted anyone from the town, and he was relieved when an MTV representative joined in to help squelch the rumor.

“We have not confirmed a second season” will air, let alone where that season would be set, said a network spokeswoman who declined to give her name.

Desiderio was sure by midafternoon that his Sea Isle office had broken all one-day January records for phone calls — most of them asking about “Jersey Shore,” and most of them complaining about it. A secretary in his office, Patty Ponichtera, estimated a bit later that the mayor himself got somewhere between 50 and 100 e-mails, all of them opposed to “Jersey Shore” landing in their little corner of that shore.

But the city Clerk’s Office was also getting calls, and so was the public relations office, where spokeswoman Katie Dalrymple said she had first heard the rumor Wednesday night.

“My friend texted me that ‘Jersey Shore is coming. It’s on Facebook,’” she said. “Then I came in this morning and had about 10 e-mails and phone calls about it.”

And the complaints kept coming for the rest of the day.

“They were all saying that if it’s here, it’s going to pretty much ruin some of their vacations,” Dalrymple said.

So the town went on the offensive — against a show its people apparently find so offensive.

“This is my 18th year (as mayor), and I never had to put out a statement denying a rumor before,” Desiderio said. “This story has taken on a life of its own, and it really ... grew and grew and grew.”

Desiderio said he had also never watched a “Jersey Shore” episode until Wednesday night, after he started getting a few calls asking whether Sea Isle would really host a second season of the infamous show. The source of the rumors, as far as he could figure, was an unattributed line repeated on several Internet blogs: “Filming will begin again this summer in the resort town of Sea Isle, N.J.”

His diagnosis — which he repeated at least a few dozen times Thursday, to residents, homeowners, renters, potential renters, bar-owners and media representatives , including radio talk-show hosts: “That’s got to be a misprint with Seaside Heights.”

Desiderio, who makes his living owning a bar, was with the people who don’t want “Jersey Shore” at his Jersey shore.

He gave that verdict after watching a rerun of an episode in which cast member Nicole “Snooki” Polizzi — a 4-foot-9-inch, 21-year-old woman with a penchant for doing headstands in bars while wearing a short skirt, forcing MTV to blur out certain parts of her in several shows — wore basically a corset and lots of makeup to Seaside Heights bars.

It was also the episode in which another character got arrested for punching out a guy in a bar. In a particularly controversial earlier episode, cameras were rolling when Snooki got punched in a bar, by a male gym teacher.

Another “Jersey Shore” fan favorite is Mike “The Situation” Sorrentino, who took his nickname from peoples' reaction to his abs — or stomach — and who often refers to himself in the third person, as in, “Girls love The Situation,” or, “If you don’t love The Situation, I’m going to make you love The Situation.”

Whatever its charms, the show got to be popular enough that a Google search for the phrase “Snooki got punched” turns up more than 6 million hits. And Desiderio himself generally loves getting publicity for Sea Isle — but not all publicity is good publicity, he said, adding that “Jersey Shore” isn’t “something we would want to portray in our community and have the entire country viewing it.”

But he planned to watch the show for the second time Thursday, to catch that season finale.

Not because he’s such a big fan, Desiderio said, but “I just want to watch it to make sure at the end they don’t say, ‘Let’s go to Sea Isle!’”

By MARTIN DeANGELIS and BRIAN IANIERI Staff Writers Atlantic City Press | Posted: Friday, January 22, 2010

   



The Sofroney Real Estate team at Coldwell Banker Laricks Real Estate
4110 Landis Ave • Sea Isle City, NJ 08243
Call 1-800-SEA-ISLE

Equal Housing Opportunity. Information deemed to be accurate but NOT guaranteed.
REALTOR® - A registered collective membership mark which identifies a Real Estate professional who is a
member of the NATIONAL ASSOCIATION OF REALTORS® and subscribes to it's strict Code of Ethics.

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